MINI Cooper: brilliant future of electrification

Right in the summer, MINI introduced the all-electric MINI Cooper SE for the first time in the form of a convertible, and nowadays MINI Cooper for sale in the market has made a big hit. Not a production version, but a unique specimen that shows how the road to an all-electric premium brand can continue and electrify for off-road sports driving. future classic heaven. As an open four-seater, the MINI Cooper SE Convertible is the only premium convertible in the world with an all-electric drivetrain in the compact car segment. With this forerunner, the British luxury car brand combines classic sportiness for the first time, maximum airborne feel and electric mobility with no localized emissions. Source from Wapcar.my.

The unique model will be presented to the public for the first time at the traditional community event “MINI Takes the States” in the United States. The winding roads between Burlington, Vermont, and Greenville-Spartanburg, South Carolina are the perfect place to give the MINI assembly community a first impression of the typical MINI go-kart feel in MINI Cooper SE apparel. 

Unique example based on the body of the MINI Cooper S Convertible. The electrified MINI Convertible also shares 3,863mm length dimensions with a 2,495mm wheelbase, 1,727mm wide and 1,415mm high. The load volume in the luggage compartment is also unchanged at 160 l. 

Powertrain technology comes from the BMW Group’s electric mobility power centers in Dingolfing and Landshut. The MINI Cooper SE Convertible uses the same transmission components as the three-door MINI Cooper SE. The exceptionally harmonious distribution of axle loads due to the small electric motor promotes agile driving and easy handling. With top-down now in the future too. 

The 135 kW/184 hp electric motor, as in the MINI Cooper SE, translates nimble handling with a go-kart feel that characterizes the world of electric travel and enables acceleration from 0 to 100 km/ h for 7.7 seconds. With a range of 230 km as determined during the WLTP test cycle, it is possible to undertake outdoor excursions in urban environments as well as far beyond city limits. The MINI Cooper SE Convertible combines outdoor driving with intelligent functionality. The soft, woven fabric top is all electric and therefore exceptionally quiet, opening and closing in 18 seconds. At the touch of a button, the soft top can be activated up to 30 km/h and offers three settings: open, closed, or sunroof.

With this unique piece, MINI attracts a growing community of fans of the brand’s signature outdoor driving pleasures, and at the same time, electrifies the global vehicle market with another segment – a sustainable, transparent and understandable way. 

The successful transition of the MINI brand to electric mobility is particularly impressively illustrated by the example of the MINI Cooper SE model. With the growth of more than 132%, this model is the driving force behind the MINI brand in 2021. In Germany, the largest market for MINI Cooper SE, almost a third of MINI has been electrified. To make the passion for electric driving sustainable, MINI is making daily battery charging easy and convenient. MINI Charging offers MINI drivers in Germany flexible charging solutions at home and at work, as well as access to one of the largest public charging networks in Europe, comprising more than 250,000 stations charging. 

BMW Group 

With the four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading manufacturer of luxury automobiles and motorcycles and provides financial and mobility services. premium transfer. The BMW Group’s production network includes more than 30 production sites worldwide; The company has a global sales network in more than 140 countries. 

In 2021, the BMW Group sold more than 2.5 million passenger vehicles and more than 194,000 motorcycles worldwide. Pre-tax profit for the fiscal year 2021 is €16.1 billion on revenue of €111.2 billion. As of  December 31, 2021, the BMW Group has 118,909 employees. 

The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the direction for the future very early on and has always placed sustainability and effective resource management at the heart of its strategic direction, from supply chain to manufacturing through to the end of life.

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